If you own a site you will probably come across Alexa, and that would lead you to ask what is Alexa ranking, and how can Alexa help your site. Alexa is a leading global web metrics provider that offers several amazing tools that allow you to assess several parameters of your site, as well as obtain crucial information about your competitors.
While Alexa offers several features, there are two major aspects that you must give due consideration. One is the Alexa page ranking, and the other is the Alexa site information. There are tools that provide value for your site as well.
The tools being offered by Alexa provides priceless data on the analytics of your site and your competitors. The best part of it all, these tools are free to use. That should give you no more reason for not using Alexa.
Alexa ranks websites based on several parameters like the number of visitors to your site, including the amount of visitors to each page in your site. Thus, if your site receives higher traffic, its Alexa page rank will also improve. Site traffic is a reflection of the popularity of your site, and this is the major component of Alexa page ranking. Below are further about Alexa ranking explained:
How Your Site Can Benefit from Better Alexa Ranking
Having a good Alexa rank can bring a lot of benefits to your site. One of the most distinct advantages is credibility. This is important for better conversion rate. Online shoppers will not buy from sites without good reputation, and one of the measures used by many online shoppers in evaluating the credibility of the site is its Alexa page rank.
Aside from that, you can also take advantage of your Alexa page rank for various business purposes. If you want to allocate a certain space in your website for advertisement, you can command higher advertising rate. And when it’s time for you to flip the site, you can also get better price if your site is ranking well in Alexa.
Alexa Tools You Should Use
There are awesome Alexa tools that you should use for your website. Each tool provides an excellent way for you to evaluate certain aspect of your site. Check these tools and find out how you can use them to your own advantage.
- Claim Your Site – The first step that you should do before you can use Alexa and enjoy its benefits is to claim your site. This is a sort of enrollment procedure in making your site listed in Alexa. The whole process is easy and fast. Just enter your website URL and hit the ‘claim your site’ button. This will take you to a login page, or a registration page if you are not yet registered. The next step is to insert the verification code to your site. Afterwards, hit the ‘Verify the file on your site’ button and that’s it.
- Edit Your Listing – This tool allows you to update your profile in Alexa. It is important to provide genuine and fresh information to establish credibility among your viewers.
- Alexa Site Widgets – this feature allows you to add an interactive and fresh Alexa data to your site. What is good about this tool is that the information you add in Alexa will be easily incorporated to your website.
- Alexa Developer Tools – With these tools, you can obtain Alexa data like relevant links on your site and data ranking. You can also integrate Alexa’s traffic rank, top sites, and related links, to your site.
Alexa List of Top Sites
Alexa offers a list of top 500 sites with the highest Alexa page rank. The top ten are as follows:
On top of the above list, you can also check the top 500 sites with the highest Alexa ranking per country, as well as by category. The different categories are as follows:
- Kids and Teens
Moreover, you can also check the frequently-viewed sites by Alexa visitors. The top 10 of them are listed as follows:
Alexa Site Info
The Alexa Site information is another feature for webmasters and internet marketers. You can get deeper insights about your website’s Alexa traffic rank and analytics. Crucial information like pageviews and traffic sources can be obtained here. You can also check your competitors’ data such as their traffic sources and the types of traffic they are getting from. The information that you will get from the Alexa site info can greatly help you in formulating your own marketing plans and different strategies of website promotion.
If you are an online entrepreneur or an internet marketer, you will definitely love this tool. In here, you can find the top 20 hot topics updated every 5 minutes. This will allow you to position your marketing strategies to conform to the trending topics and get instant surge of traffic to your site. You can also check the top 10 hot products in the market by Alexa users. If you are not sure what products to promote, then go to this page in Alexa.
The Alexa Toolbar – The Vital Point in Getting Better Alexa Page Rank
To maximize the benefits of using Alexa, you have to install the Alexa toolbar. You must encourage your site’s visitors to install the tool bar as well. This is very important in getting better Alexa page rank.
While there are rumors that Alexa data is inaccurate since the information is limited only to Alexa users; many shoppers, advertisers, and online entrepreneurs are still using Alexa as a benchmark for different online transactions. So, considering about the Alexa ranking will still important nowadays.
Thus, you should use Alexa, as well, to maximize the potential to make more money online through your website. So, if you are asking what is Alexa ranking, it is something that your site must have to get more revenues from your online business.